About Me

I develop brand strategies for some of the most dynamic and fastest growing businesses in the UK. I also specialise in ESG-focused communications that encourage sustainable and ethical behaviour. 

I started my branding career at Interbrand and The Brand Union (now called Superunion) where I became Managing Director of the Bangkok office. I have been a Board Director at several award-winning agencies and now run my own consultancy, HMKD, where I advise CEOs, business owners, senior management teams, ad agencies and politicians. Over the last 25 years I have been privileged to work with brands, businesses, politicians and governments all over the world.

I’m half English, half Singaporean, have lived and worked in the UK, the Middle East and Asia Pacific and travelled extensively. It’s given me an international and multi-cultural approach to life, which comes with a healthy disregard for rules and the status quo.

Today, I live in the Cotswolds with my wife, our two children and a dog called Field Marshal Juan Pablo Cardoza.