It’s our attitude to tax – of both HMRC and the tax payer – that needs to change. Continue Reading →
Unless it is a covert humanitarian protest against Sodastream’s decision to put its global HQ in an illegally occupied Jewish colony in Palestine, by banning the company’s latest ad Clearcast just put two fingers up to creativity, competition and sustainability.
Local pubs are true heroes of local communities, but they are closing down at an alarming rate. Localised brand strategies could play a huge role in their survival.
Continue Reading →